Subaru ambassadors

As a Subaru brand ambassador Max is currently driving our 2026 Outback Touring and recently loaded it to the brim when he and wife Izzy moved down from Mt Maunganui to Wanaka. The couple plan to be based there until the end of the year, while Max is training for his latest challenge – the gruelling 243km Coast to Coast Longest Day race in February 2027.

Learning to drive is a risky time for Kiwi teens, prompting Subaru of New Zealand to partner with one of New Zealand’s leading driver education programmes, Street Smart driven by Tony Quinn Foundation Road Safety.

Queenstown is Subaru NZ’s ‘southern office’ and combined with the fact that our highest market share of Subaru drivers live in the Otago region, the decision to be the Queenstown Marathon’s Official Vehicle Supplier, was a no-brainer.

Possum Bourne was living a boyhood dream at the time of his death. New Zealand's top rally driver did not look or act like the 47 years old he was.

Since the launch of the world-class Subaru WRX Experience at Highlands in 2016, the Central Otago circuit as received nothing but the most exceptional of comments, Chief Operating Office Josie Spillane says.